Research
My research explores ways to nudge consumers towards better decisions for their health, wealth and wellbeing. I am interested in mechanisms that cause people to make decisions that are incongruent with their long-term wellbeing, and in potential behavioral interventions that can steer them in the right direction. I explore decisions in various domains such as consumer choice, health behaviors, financial savings and sustainable consumption, with a particular focus on sustainability and financial decision making. I conduct empirical research involving experiments (Randomized Controlled Trials), both field and lab.
Research Interests
- Behavior change
- Nudging
- Consumer wellbeing
- Sustainability
- Financial decision making
- Field Experiments
Academic publications
Published Work
Interplay Between Benefit Appeal and Valence Framing in Reducing Smoking Behavior: Evidence From a Field Experience Journal Article
In: Journal of Behavioral Decision Making, 2022.
Work in Progress
Mental Contrasting and Financial Wellbeing: A Field Experiment in Consumer Savings Working paper
Working paper, 2022.
Recommender Systems: Friend (of Choice) or Foe? A Large-scale Field Experiment in Online Shopping Platforms Miscellaneous Working paper
Manuscript under review, 2021.